BUS 120: Principles of Business
This course surveys the fundamentals of the American business enterprise and examines the foundations and responsibilities of accounting, business, management, finance, marketing, and the business environment.
- Define the various forms of business ownership to determine the appropriateness relative to an organization's resources, goals, and objectives.
- Identify legal, governmental, ethical, and social responsibility issues or regulations affecting business decisions.
- Identify the impact of local, national, and global external factors on business decisions relative to the accomplishment of the mission and objectives of an organization.
- Identify various business functions and practices - including management, marketing, accounting, and finance - and explain their impact on the successful operation of a business.